Junior Brand Manager

You’ll lead given brand projects, ensuring the execution is within brief, and drive fact-based decision making through the provision of market analysis and reports with clear recommendations for action. You’ll need to be a strong self-starter, be willing to take ownership and enjoy getting things done in a pressured environment. Substantial coaching, on-the-job and functional training will be provided as part of a clearly defined development plan with tasks being assigned in line with your competence and development needs.

Reports to: Brand Manager

Your key responsibilities will include:

• Alignment of various BAT partners (from agencies to Operations and Trade Marketing) to ensure brand objectives and activities are implemented with the required quality and adjusted to meet agreed cost & timescales
• Preparation of engagement programs and cycle plan activities to ensure brand strategies are effectively implemented and evaluated at field level
• Application of brand insights and understanding to consumer dialogue in order to differentiate marketing activities and optimise brand effectiveness
• Analyse and report market research intelligence to estimate brand performance or issues and provide sound data-based recommendations with required actions
• Monitor and report brand expenditure to ensure it does not exceed budget defined in operational brand plan

Can this be your future role?

• Do you have a strong passion for taking brands to the next level?
• Do you have a high consumer and data acumen?
• Do you enjoy leading projects with partners from different cultures?

What are we looking for?

• 2-3 years of previous experience in brand management; experience in a FMCG company is nice to have
• Strong sense of ownership and accountability
• High attention to detail and good presentation skills
• Capable to lead and influence different internal and external partners
• Strong analytical skills and data-driven mindset
• Ability to make things happen (proactive, dynamic, flexible, pragmatic)
• Ability to develop relevant and effective in-store communication and promotions and coordinate third party suppliers to positively influence consumer buying behaviour
• Commercial approach to all activities
• Project management skills are nice to have
• Fluent English & Romanian (oral and written)
• Computer proficiency (Word, Excel, PowerPoint)

What we offer you?
•    We offer a market leading annual performance bonus (subject to eligibility)
•    Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
•    Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
•    You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
•    We prioritise continuous improvement within a transformative environment, preparing for ongoing changes